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Коллекции
Aug 1, 2017

MIU MIU Resort 2018

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Почему эта коллекция осталась в тени и на что все же стоит обратить внимание

Какой модный бренд, особенно если он с многолетней историей, имеет ни одну, а даже несколько линеек: как правило, это делается не только с коммерческой точки зрения. Любой креативный директор чувствует большую тяжесть наследия модного дома и хочет территории для экспериментов. Поэтому и создаются линейки или дочерние марки, но никто не возлагает больших надежд на них – ведь это просто некоторая отдушина дизайнера.

Трикотажные кэтсьюты, pin-up и street race

Хотя есть примеры, когда из такой небольшой экспериментальной марки вырастал бренд, по популярности едва ли не обгоняющий ведущую марку. Например, Miu Miu – молодежная линейка Prada, но сейчас вряд ли об этом кто-то вспоминает: на тех же красных дорожках Miu Miu появляется куда чаще. Из последних – все выходы Эль Фэннинг, актрисы, которая запомнилась нам по фильму «Неоновый демон».

Но в 1993 году Миучча Прада пошла на риск, устроив дебютный показ в Париже, и примерно уже через год она получила звание «Лучший международный дизайнер» (Best International Designer Award), что перенесло Miu Miu на высший уровень. И даже спустя больше десяти лет бренд не утерял своей позиции.

Турбо-принты
Мелкая клетка
Узлы
Порция страз

Одежда Miu Miu достаточно экспрессивная, она выглядит так, как могли бы выглядеть коллекции Prada, если бы он мог позволить себе хотя бы один шаг в сторону. Сочетание разных фактур, совсем неподходящих к друг другу, принтов, фасонов прошлого века, нестандартные формы обуви и аксессуаров – можно открывать любую коллекцию и играть в «Угадай, откуда цитата». Но Миучча Прада удивительно органично помещает свою идею, но при этом каждый образ интересно рассматривать, а коллекция не становится той самой лишь одной цитатой, как у многих других дизайнеров. Именно поэтому Miu Miu, прежде молодежная линейка Prada, числится в списке ведущих брендов и задает тенденции остальным модным домам.

Vogue.com

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Long-sleeved crystal-embellished velvet dress

MIU MIU | Long-sleeved crystal-embellished velvet dress | Clouty

Look closely at Miu Miu's light-blue velvet dress and you'll find delicate crystals beads and faux-pearls lining the round neck and cuffs for a subtle hit of sparkle. It's supremely crafted in Italy to a slender silhouette and features an open back panel for added drama. Team it with lustrous satin heels for a glamorous finish.

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Серебристые ацетатные металлические очки в оправе "кошачий глаз" от Miu Miu Eyewear. Прилагается защитный чехол.

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Dahlia embellished leather cross-body bag

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Miu Miu's black Dahlia bag is a bohemian style elevated with an opulent Swarovski-crystal embellished buckle on the front flap. It's crafted in Italy from a mix of smooth and grained leather finished with brown lacquered edges and enhanced with gold-tone metal studs. Carry it as part of eclectic ensembles or for a decorative accent to a simple LBD.

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Velvet tote

MIU MIU | Velvet tote | Clouty

Black velvet tote by Miu Miu

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Miu Miu - Embellished Faux Patent-leather Headband - Pink

MIU MIU | Miu Miu - Embellished Faux Patent-leather Headband - Pink | Clouty

Miuccia Prada referenced the optimistic spirit of vacations in the '60s and '70s for Spring '17, with statement headpieces featuring in almost every look on the runway. This bright-pink faux patent-leather headband is embellished with an array of flowers, beads and paillettes. It has an elasticated back for a customized fit.

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Velvet plateau sandals

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Blue velvet plateau sandals by Miu Miu

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Fur-trimmed hound's-tooth wool coat

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Miu Miu's Pre-AW17 collection is a study in vintage-inspired details as illustrated by this tonal-brown hound's-tooth wool coat. It's crafted in Italy with a coordinating belt to enhance the feminine silhouette and is complete with glossy brown and mustard-yellow buttons a chocolate-brown satin-twill lining and a fox-fur collar. Enhance the flare of the skirt by slipping it on over straight-leg jeans.

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Miu Miu - Suede-trimmed Velvet Clutch - Black

MIU MIU | Miu Miu - Suede-trimmed Velvet Clutch - Black | Clouty

Mini drawstring bags are one of our favorite accessories this season. Miu Miu's velvet version is surprisingly spacious - the satin-lined interior will easily hold your cell phone, wallet and makeup pouch. The suede strap is long enough to be worn over the shoulder or wrapped around your hand.

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Bi-colour satin flatform sandals

MIU MIU | Bi-colour satin flatform sandals | Clouty

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MIU MIU

Floral-embellished hat

MIU MIU | Floral-embellished hat | Clouty

Inspired by retro swimcap looks, Miu Miu's hat has notice-me vibes in time for the summer.

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Faux fur ballerinas

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Crafted from plush faux fur in classic black, Miu Miu's ballerinas will add tactile interest to any ensemble.

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Lamb fur-lined leather coat with fur collar

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Brown lamb fur-lined leather coat with fur collar by Miu Miu

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Miu Miu - Studded Suede Jacket - Crimson

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Miuccia Prada threw a party to present Miu Miu's Resort '17 collection - the fashion elite danced until dawn at Paris' Belle Epoque club. Modeled by Jing Wen in our latest campaign, this crimson jacket is crafted from butter-soft suede in a boxy silhouette that's fitted through the shoulders. It's finished with rows of polished silver studs.

MIU MIU

Miu Miu - Ruffled Cady Mini Dress - Red

MIU MIU | Miu Miu - Ruffled Cady Mini Dress - Red | Clouty

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Embellished-applique velvet jacket

MIU MIU | Embellished-applique velvet jacket | Clouty

Ever-playful Miu Miu asserts its hyper-feminine aesthetic with this amethyst-purple velvet jacket. It's crafted in Italy with bead and sequin-embellished appliques and sharpened with a point collar and button fastenings that cinch in the cuffs and waistband. For an offbeat workwear look pair it with a ruffle-trimmed shirt and tailored trousers.

MIU MIU

Miu Miu Blue Denim Fox and Bob Jacket

MIU MIU | Miu Miu Blue Denim Fox and Bob Jacket | Clouty

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Miu Miu - Matelasse Leather Camera Bag - Black

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Miu Miu's camera bag is crafted from the brand's signature matelasse leather - the technique is inspired by hand-stitched French quilts. Fitted with polished gold hardware, this style opens to a pocketed interior that will comfortably fit a phone, cardholder and keys. Attach the shoulder strap to carry yours cross-body.

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Miu Miu - Embellished Faux Glossed-leather Hat - Red

MIU MIU | Miu Miu - Embellished Faux Glossed-leather Hat - Red | Clouty

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Lace-trimmed dress

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Red lace-trimmed dress by Miu Miu

Miu Miu - Plunging Embellished Silk Mini Dress - Womens - Black Multi

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MIU MIU

Miu Miu - Printed Silk-satin Mini Dress - Pink

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Inspired by '90s rave culture, Miu Miu's mini dress is printed with a psychedelic galaxy motif. This design is cut from lustrous silk-satin and finished with ruched sleeves and a self-tie belt. Stay true to the label's playful aesthetic and style yours with mismatched lace-up flats.

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Faux glossed-leather coat

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Faux black glossed-leather coat by Miu Miu

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Fur-trimmed double-breasted wool coat

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The exaggerated fox-fur cuffs and postbox-red collar on this midnight-blue virgin-wool coat nod to the 1950s nuances that pepper Miu Miu's Pre-AW17 collection. It's beautifully tailored in Italy to a smart double-breasted silhouette and finished with a vibrant red yellow and black bead-embroidered arm patch. Shrug it over corduroy trousers to enhance the retro mood.

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Fur-collar striped cotton jacket

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Straight off the SS17 runway this blue and white cotton-canvas jacket is the perfect representation of Miu Miu's design DNA. It's made in Italy with an optional cornflower-blue rabbit-fur collar and decorated with blue and white stripes that are inspired by traditional deck-chair patterns. Complement the loose fit with slim ankle-grazing trousers and flatform loafers for a fun take on retro chic.

MIU MIU

Velvet block-heel ankle boots

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Miu Miu demonstrates the edgy appeal of a towering platform heel with these plush admiral-navy boots. They're crafted from stretch-velvet for a second-skin fit that rises over the ankle and set on a high block heel. Wear them to elevate a pair of casual boyfriend jeans or let them bring an edgy twist to a billowing midi dress.

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Fur coat

MIU MIU | Fur coat | Clouty

Orange rabbit fur coat by Miu Miu

MIU MIU

Buckle-fastening satin ballet flats

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Miu Miu refreshes its coveted ballet flats for SS17 and this pale-pink satin pair is the end result. They're designed with a white embossed-rubber toecap metallic-gold leather trims and an edgy black leather buckled front strap. Wear them as part of a playful daytime look when heels just won't do.

MIU MIU

очки с оправои "кошачии глаз" Miu Miu Eyewear

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Черные очки с оправои "кошачии глаз" из ацетата и металла от Miu Miu Eyewear. Прилагается защитныи чехол.

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Miu Miu - Leather-paneled Appliqued Wool-felt Bomber Jacket - Midnight blue

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For Miu Miu's Pre-Fall '17 collection, Miuccia Prada drew inspiration from American teens in the '40s and '50s. This wool-felt bomber jacket has bead-embellished patches, leather sleeves and striped ribbed trims - all details borrowed from retro varsity styles. It's cut for a loose fit and fully lined in satin for easy layering.